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100% Real Ingredients


For a pure, authentic taste, we blend premium organic teas and herbs with only real fruits, flowers and spices. We never use “natural” flavourings or fragrances like other teas do.

PureTea 100% Real Ingredients. Nothing Else

100% Real Ingredients. Nothing Else

Most teas on store shelves are blended or sprayed with "natural" or artificial flavourings or fragrances for flavour. "Natural" flavouring results in a strong perfume and cloying after-taste that masks the true taste of tea. This is often done to cover up poor quality tea & cut costs.

Natural and artificial flavours are made by "flavorists" in a laboratory by extracting either "natural" or "synthetic" chemicals to create flavourings. According to FDA Code, the definition for Natural flavour is: the essential oil, oleoresin, essence or extractive, protein hydrolysate, distillate, or any product of roasting, heating or enzymolysis, which contains the flavouring constituents derived from a spice, fruit or fruit juice, vegetable or vegetable juice, edible yeast, herb, bark, bud, root, leaf or similar plant material… whose significant function in food is flavouring rather than nutritional" (21CFR101.22).

Popular flavouring additives you'll find in other teas include: Bergamot orange (Earl Grey), Lemon, Berry, Fruit, Vanilla and Floral teas. Quality food isn't sprayed with flavourings. Why TEA? Our unique blends use real ingredients applying both innovative and traditional methods to create natural and authentic flavour.

Pure Tea 100% Real Aged Earl Grey

Numi’s Aged Earl Grey

We age organic Assam black tea with real Italian Bergamot orange for several weeks so the tea absorbs the orange scent.

Pure Tea 100% Real Jasmine Green

Numi’s Jasmine Green

Fragrant organic jasmine flowers are laid atop organic green tea leaves as the tea naturally absorbs the flowers’ scent.

Pure Tea 100% Real White Rose

Numi’s White Rose

We blend whole organic rose buds with a smooth and delicate white tea.

Pure Tea 100% Real Moroccan Mint

Numi’s Moroccan Mint

This special North African pure “nana mint,” is light and lively and has a sweet spearmint flavour.

Pure Tea 100% Real Orange Spice

Numi’s Orange Spice

We blend real orange peel with schizandra berries, lemongrass and a fragrant white tea.

Pure Tea 100% Real Chocolate Pu·erh

Numi’s Chocolate Pu·erh

A unique blend of real organic cocoa, vanilla beans, and spices combined with Pu∙erh black for a velvety infusion.